ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846

Tobacco ProductsSubscribe to Tobacco Products

Plain Packaging of Cigarettes

Packaging is a key marketing tool for tobacco companies and offers a wider reach than advertising. Plain packaging legislation prohibits the use of logos, colours, brand images or promotional information on the packaging of tobacco products. In countries where it has been introduced, a large number of smokers were shown to be more likely to give quitting smoking a higher priority in their lives.

Tobacco Use: An Urgent Health Concern

In recent years, cigarette manufacturers have targeted their products at those in the impressionable age group, those more vulnerable to peer pressures. Breaking the addiction to tobacco with its heinous health repercussions requires a concerted effort of the government, but the community, health care initiatives, NGOs and youth forums.

Tobacco : What about the Follow-Up?

The cabinet’s decision to present to parliament in the budget session a comprehensive bill controlling the marketing of tobacco products is in some ways a bold move. Laterally, it can in the weeks between now and the budget session easily become one of the least effective but high profile pieces of legislation to be passed by the current government.
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