ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846

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Politics as Show Business

Television, since the 1960s, has helped deliver the immediacy of an event to its viewers. In recent years, its pervasive influence has helped reduce politics to a series of visual images that can be adroitly ?fixed? to influence and persuade the voter. The US provides the best illustration of this phenomenon.

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