ISSN (Print) - 0012-9976 | ISSN (Online) - 2349-8846

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Music Hath Charms...

achievements to their credit. The propagation of artificial insemination, balanced cattle feed, and green fodder; putting these within the reach of rural people organised to the extent possible in co-operatives: collection of milk commercially and its processing; identification of markets; and connecting the milk supply to the available markets. It is important at the same time not to let the notion of a 'national milk grid' and preoccupation with procurement and marketing obscure other aspects of dairy development. A 'national grid* suggests a wide spread of points of consumption and procurement, whereas in fact the major flow is still from rural areas to a relatively small number of cities with a concentration of purchasing power. The effort to continuously streamline marketing within this framework must necessarily lead to a product pattern

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