A variety of water reforms are being undertaken in different parts of the country. This paper discusses a project in the twin cities of Hubli-Dharwad in north Karnataka, a pilot for 24/7 functioning as well as for the institutional and other changes required for private sector participation in urban areas. Three specific aspects of the project are discussed - the need and feasibility of the concept of 24/7, institutional relations and equity. The experience to date indicates that critical concerns along all three fronts remain, and need to be engaged with more carefully before institutionalising processes that would be difficult to reverse in the future.